Operating leverage

When a large part of a company's costs is fixed, profit grows faster than revenue. It works in both directions: when revenue falls, profit falls even faster.

Simple example

A company has $100 of revenue, $60 of fixed costs and $20 of costs that grow with sales, so $20 of profit. If revenue rises 10% to $110, costs rise only to $82, and profit jumps 40% to $28.

Fixed costs $60Variable $20Profit $20Fixed costs $60Variable $22Profit $28$100$110Year 1Year 2Revenue +10%Profit +40%
Made-up numbers, for illustration only.